Vitalstrength

Clients

Vitalstrength

Category

Art Direction, Design Strategy, Creative Concepts, Visual Design, Packaging, Point of Sale

Posted

2007-2013

I worked as the sole graphic designer at Power Foods International which is a sports supplement and nutrition organisation which manufactures and sells sport foods to over 600 retail outlets Australia wide.
The company is branded as Vitalstrength

The graphic designer role included the below

  • Design of corporate and marketing materials for print and web, from draft to finished art and medium application
  • Concept and design of internal and external campaigns/presentations
  • Packaging design, project management, photography art direction
  • Print management and out sourcing
  • Point of sale, advertising and competitions
  • Website design, social media and sourcing imagery.